FROM SCROLLING TO STRATEGISING – BUILD A CAREER IN SOCIAL MEDIA MARKETING
Cohort Starts
• Level 2 – Dec 2025
• Level 3 – Jan 2026
Programme Duration
Level 2: 2 weeks (Onsite, 5 hrs/day)
Level 3: 8 weeks (Hybrid, 6 hrs/day)
Learning Format
Instructor-led Training
(Practical, Project-Based Learning)
Programme Overview
The Social Media for E-Commerce Programme is a fully funded learning initiative created to help Newham residents develop practical digital-marketing and social-media skills progressing from foundational learning to professional certification.
Learners begin with Level 2, gaining confidence and core digital abilities, and can progress to Level 3, where they master strategy, analytics, and content-management expertise through a nationally recognised qualification.
This structured pathway ensures learners build employable, real-world skills that meet the needs of UK’s fast-growing digital and creative economy.
With the Support of
This programme is delivered by Primed Talent in partnership with Our Newham Learning and Skills (ONLS) and funded by Newham London Borough Council.
About the Programme
The Social Media for E-Commerce Programme equips adults with the skills to succeed in today’s online business world through hands-on, career-focused learning.
Delivered locally in Newham, the programme combines creativity, digital technology, and employability training so learners can manage and grow online brands effectively.
It is structured in two progression stages:
- Level 2 – Social Media Marketing Fundamentals (Onsite): A beginner-friendly introduction to social-media and e-commerce marketing. Learners create content, set up business profiles, and understand how social platforms drive business success.
- Level 3 – Certificate in Social Media for E-Commerce (Hybrid): Open to learners who successfully complete Level 2, this stage advances into content strategy, analytics, and digital-campaign management. It leads to a nationally recognised Level 3 qualification aligned with Gateway Qualifications (603/6770/2).
Across both stages, the programme emphasises practical learning, live projects, and employability. Learners use tools like Canva, Meta Business Suite, TikTok, and CMS platforms, while receiving support in CV building, portfolio creation, and mock interviews with employer partners.
The initiative supports Newham’s vision for inclusive adult learning, enabling women, career changers, and individuals from diverse communities to access high-quality digital-skills training.
Upon completing Level 3, learners are ready for roles such as Social Media Assistant, Digital Marketing Executive, E-Commerce Coordinator, and Junior Content Marketer, typically earning £23,000 – £30,000 per year.
What’s in it for you ?
Expert Instruction
Hands-On Projects
Gain a World Recognized Skill
Placement Opportunities
How does it work?
Check your Eligibility
To be eligible for programme, you need to fulfil these requirements:- Be aged 19 or above (as of 31 August 2025)
- Live in Newham
- You have the legal right to live and work in the UK
- Be available for the full programme duration
- Have access to a computer/laptop and stable internet connection
What skills will you learn?
Duration: 2 weeks (5 hours/day)
Mode: Onsite
Start Date: December 2025
This introductory stage helps learners understand how social media supports e-commerce, builds customer relationships, and drives sales.
What You’ll Learn
- The role of social media in business growth
- Creating engaging visual and written content
- Setting up and optimising business profiles
- Scheduling posts and monitoring engagement
- Using tools like Canva, Meta Business Suite and TikTok
Learning Outcomes
- Build confidence using digital tools
- Understand content planning and basic analytics
- Develop employability in digital marketing and brand promotion
Duration: 8 weeks (6 hours/day)
Mode: Hybrid (Virtual + In-person)
Start Date: January 2026
Building on Level 2, this advanced stage deepens digital-marketing expertise and project-management skills, leading to a Level 3 qualification recognised by employers nationwide.
What You’ll Learn
- Project management for social-media campaigns
- Content management systems (CMS)
- Content marketing and digital copywriting
- Social-media strategy and audience growth
- Digital-marketing metrics and analytics
Learning Outcomes
- Plan and evaluate campaigns using data insights
- Optimise performance through analytics
- Build a professional social-media portfolio
- Prepare for roles such as Social Media Executive or E-Commerce Specialist
FAQ
A fully funded programme that builds practical skills in social-media marketing, content creation, and e-commerce strategy for Newham residents.
Delivered by Primed Talent in partnership with Our Newham Learning and Skills (ONLS) and funded by Newham London Borough Council.
Open to adults aged 19+ living in Newham who wish to start or change their career in digital marketing and social media. Ideal for:
- Beginners exploring digital marketing
- Job seekers enhancing employability
- Small-business owners or freelancers
- Adults returning to education or re-skilling
No. Level 2 requires only basic computer skills. Level 3 is for those who complete Level 2 successfully.
- Level 2: Onsite at Our Newham Learning and Skills Centre
- Level 3: Hybrid – virtual learning plus in-person workshops
The programme is fully funded by Newham London Borough Council.
There is no cost for eligible participants.
You will learn to:
- Create and manage social-media content
- Build digital brands and audiences
- Use Canva, Meta Business Suite and TikTok
- Analyse campaign data and optimise results
- Plan content calendars and marketing projects
After completing Level 3, you can pursue roles such as:
- Social Media Assistant
- Digital Marketing Executive
- E-Commerce Coordinator
- Junior Content Marketer
Average Salary Range: £23,000 – £30,000 per year
While employment is not guaranteed, you will receive:
- A interview with an employer partner
- CV and portfolio support
- Interview preparation and career mentoring
Learners receive:
- 1-to-1 tutor guidance
- Access to learning materials and practice tools
- Employability coaching and mock interviews
- Support for additional learning needs
Level 2 – December 2025 (Onsite)
Level 3 – January 2026 (Hybrid)
Apply Now to start your journey towards a career in digital marketing and social media.
